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For the true wine enthusiasts out there, this store offers a great collection of wine-related accessories including everything from wine cellars, cabinets, coolers and a whole variety of wine-related gifts. The company was started back in 1979 by two newlyweds, Adam and Sybil Strum. They had a shared love for wine and a history of family members working as wine salesmen which further added to their knowledge of wine and the passion that came along with it. What started as a small catalog in the attic of their own home has now become a recognized source and a retailer across the world for everything wine related.

The Product Range

Wine Enthusiast features all the accessories and products that you need in the wine lifestyle. While there are many places that you can buy wine, if you want to make a proper storage for wine in your house, it is usually quite difficult to find everything you need. Even if you find those products, the prices are usually extremely high that it seems almost impossible for someone with an average income to have a decent wine storage in their home. With Wine Enthusiast, you can make that dream come true with the best quality products at a very affordable price. In their online store, you can find the following as the main categories of products.

  • Custom Cellars;
  • Cooling + Storage;
  • Furniture;
  • Glassware;
  • Housewares;
  • Accessories.


Custom Cellars are the start product of the company, with a great range of designs that suits every household or commercial space that requires a wine cellar. Wine Enthusiast website features a plenty of success stories by their previous clients who installed a W/E custom wine cellar and how that experience played out. For over 35 years the company has worked with thousands of clients to make their wine dreams come true. For those who are passionate about wine, having a stylish and functional wine cellar is one of the biggest goals in life, and this company is here to make those goals a reality. Following are some of the custom designs with greatly successful stories.

  • Custom Redwood Cellar with French Glass Doors (NY);
  • Mahogany Celler in a highly customized home (NY);
  • Glass Enclosed Custom Wine Celler within picturesque tasting room (NC);
  • A 4000 Bottle Customer Wine cellar (NY);
  • Practical yet Elegant Natural Redwood Celler (GA).

As you may have noticed, each and every one of these designs is greatly different from each other. You can fully customize your wine cellar according to space in your home and your budget, and also the types of woods and colors used to showcase different vibes that you like to add to your wine cellar. You can enhance a blank or bland wine cellar by adding it a bit of color through art, adding attractive doors and entryways, sleek glass door displays, and different flooring along with wall paneling.

What About Coupons?

Now that you have a coupon code, it is only a matter of redeeming it correctly. Most stores have a place where you can enter the code at the checkout, and you will have the discount applied and the final total after the discount before paying. It is very important that you confirm that the coupon is applied before you complete the checkout since it is very common to make mistakes when entering case-sensitive or random codes. Most of the leading online retailers show you if there is an error when entering the combination. If not, always make sure you check that the final total has actually become cover before you buy.

In case you do not see a place for entering the combination, which might be a User Interface problem or a design glitch, you can always contact the customer service and get help to apply your code successfully.

How to know if your purchase is eligible for discount?

Most coupon codes come with a deadline and a set of terms and conditions. Usually, they are mentioned in the fine print which is easy to miss. If you see that a promo combo is not working, it is possible that you do not fall under the eligibility criteria of the campaign. First of all, check if the deadline for the promotion hasn’t expired yet. Usually, these deals last for less than a week. Following are some of the most common terms and conditions that comewith these campaigns, so make sure that your purchase meets these requirements.

  • Coupon code cannot be applied to the orders previously placed;
  • Should be within the promotional period;
  • Not redeemable for cash or credit;
  • Not valid on items excluded from the promotions;
  • Not valid on sale items;
  • Should be entered prior to completing the order.

Tips and tricks

If your retailer allows you to use multiple codes at once, you can use them strategically to get the best value out of them. For an example, if you have two coupon codes with 30% discount in one and then 15% discount in another, make sure that you used the higher discount to the full price first. That way, when you enter the 15% off to the already lowered price, you get a greater reduction rather than using it vice versa.

Whenever you are using a coupon code, make sure you go for the free shipping option even with some extra purchases since delivery rates applied to the bulk purchase can negate the savings you’ve made through taking part in the promo campaign.

When to use coupon codes

If you find that your deal code has been expired but by only a day or two, do not hesitate to give a call to the customer support to see what they can do. More often than not, they will still provide a discount since at the end of the day, they want you to go ahead with buying from them, not the competitors.

There are many online stores that offer a flat off like 10% or 20% merely for subscribing to their mailing list. If you have a few active emails that you can use and only want to buy that particular product a few times, you can create a few accounts using the different emails to claim that discount. By creating accounts with competition websites, you can monitor and compare prices and deals offered for the same product.