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Different Kinds of Discount Code Promotions

As the holiday season arrives, you can see many online retailers promoting special codes offering a variety of attractive discounts for the customers. If you are a new business owner, you might be a little confused about the best approach to using a promo code campaign in your marketing strategy. The purpose of such a campaign is not only to encourage your potential customers to take the leap and become a conversion but also to track the progress of your marketing efforts.

The most important thing about offering discounts for your products/services isto make sure you set a long-term plan that spread offers throughout the year. There are many creative ways to launch these campaigns. After getting an idea about these different kinds of promotions, you can come up with your own idea as well. At the end of the day, uniqueness and creativity always win when it comes to marketing! Here are some basic ways for a promo:

  • Time-based discounts;
  • Seasonal deals;
  • Subscription offers;
  • Special personal bargains;
  • Discounts for a minimum purchase amount;
  • Loyalty programs.